All tagged Content Marketing

How to Write Content Like a Digital Marketing Specialist

Writing for the web is writing under pressure.

When you write for the web, you have a specific audience in mind. 

Your narrative has a specific purpose, and failure is clearly defined.

Print and online writing may look similar, but in reality they’re written with different audiences in mind.

Unfortunately, companies throw leads out the window because they have a faulty idea of what website content should look like.